This year’s International Engineering Sourcing Show (IESS) is currently being held at the Chennai Trade Centre in India, and our attending sister site – paultan.org/BM – managed to spot two familiar faces at the event.
Parked at the entrance of the venue is a Perodua Bezza , which was shipped over to India by the Malaysia Automotive Robotics and IoT Institute (MARii), along with a Perodua Myvi placed in the ‘Malaysia Pavilion’ on the show floor.
However, these cars aren’t being previewed as part of a pre-sale exercise. Instead, they are meant to promote the capabilities of our local automotive vendors so they may secure international business opportunities moving forward.
The IESS provides exporters of engineering products and services to develop business contacts with leading importers, buyers, dealers, distributors and wholesalers of engineering products from America, Europe, Africa, Latin America, ASEAN, Australia, New Zealand and CIS countries.
This year, Malaysia, via MARii, is an official partner for the event, with the goal of exposing local automotive vendors to the export market.